Papa Gino’s taps Allen & Gerritsen as ad agency of record

By Chris Reidy, Globe Staff

Watertown ad agency Allen & Gerritsen said it has been selected to be the advertising agency of record for Papa Gino’s Inc., a Dedham company that operates a namesake pizza chain as well as the D’Angelo Grilled Sandwiches chain.

Billings are not being disclosed. Allen & Gerritsen said it was awarded the Papa Gino’s account without a formal agency review.

Allen & Gerritsen said it plans to build and expand brand and product awareness for the company’s two chains, boost the company’s digital presence, and build a strong social media community around both Papa Gino’s and D’Angelo.

Papa Gino’s Inc. counts nearly 200 D’Angelo’s and nearly 170 Papa Gino’s locations in its restaurant portfolio.

Meanwhile, Allen & Gerritsen disclosed recently that it is planning to relocate to the South Boston Waterfront --- a.k.a. Mayor Thomas M. Menino’s Innovation District. The move is scheduled for late summer. The agency has roughly 120 employees. Other clients include the Boston Celtics, Bright Horizons Family Solutions, Comcast, Hannaford Supermarkets, MFS Investment Management, and WBUR.