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Gisele Bundchen named best green celebrity at annual eco awards

Gisele Bundchen (AFP PHOTO/Mauricio LIMA)
Relaxnews / November 25, 2011
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(Relaxnews) - Gisele Bündchen was named Best Green International Celebrity at this year's Green Awards at a ceremony at the National History Museum in London on November 24.

The 31-year-old Brazilian supermodel, who has starred in campaigns for labels such as Dolce & Gabbana, Valentino and Versace, is also involved in numerous environmental campaigns.

She became a Goodwill Ambassador for the United Nations Environment Program (UNEP) in 2009 and has supported numerous environmental initiatives such as the Drop of Water Movement (Movimento Gota D'Agua), which aims to prevent the construction of the Bel Monte Dam in Brazil, a dam which campaigners claim will destroy large swathes of the Amazonian rainforest.

Bündchen also used her celebrity to promote awareness of this year's World Environmental Day on June 5.

The supermodel was honored with the award after beating Spanish actor and musician Miguel Bose and former Beatle Paul McCartney in an online public vote conducted in the months leading up to the awards.

The International Green Awards began life in 2006 and opened to international entries in 2010. The annual awards are designed to honor a variety of businesses, NGOs and individuals that have made outstanding efforts in promoting sustainability. The winners span 20 categories and are selected, except in the case of celebrities, by a panel of industry experts.

Earlier this year on November 5 individuals including David De Rothschild and singer Cliff Richard were honored at the fifth annual German Sustainability Awards for their ongoing commitment to promoting green issues.

The complete list of this year's Green Award winners can be found at: http://www.greenawards.com

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