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Wednesday, January 24, 2007

Caveat emptor

A colleague (well, actually it was co-blogger Sheryl Julian) sent me a link to PrimeTime Tables, a new service that promises to do for restaurants what ticket brokers do for the Red Sox.

It works like this: You want to go to Blue Hill or BLT Steak in New York tonight, but you don't have a reservation. By paying a fee --hefty, if it's close to reservation time -- the service guarantees you a table.

Essentially, you're paying to make a reservation, from $35 to up to $450 for a premium annual membership. The site lists prime spots in Manhattan, and has Boston listed, although no restaurants pop up so far. EGullet, the foodie website, has a long string arguing the pros and cons. It seems that when you use the service, you have to go to the restaurant under an assumed name and not mention PrimeTime Tables. Very cloak and dagger (or very restaurant critic).

This, along with Frank Bruni's long and excellent piece today in the New York Times' Dining Out section about the deification of chefs and the humbling of the paying diner, and one begins to ponder a rebellion. Is eating out worth all this fuss?

That's a question I'll bring up for discussion when I go out for dinner this evening.

Posted by Alison Arnett at 04:16 PM
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