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G FORCE | G. RIOT

Dorm room hip-hop

Rapper Oumar Sow, who goes by the moniker G. Riot, has a new album, ''Out the Bag.'' Rapper Oumar Sow, who goes by the moniker G. Riot, has a new album, ''Out the Bag.'' (Barry Chin/Globe Staff)
By Danielle Capalbo
Globe Correspondent / May 8, 2009
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Out of context, Oumar Sow's room wouldn't raise an eyebrow.

It's a standard-issue Northeastern dormitory on Hemenway Street, with a flickering light bulb, plastic chairs, exposed piping, and a meditative view of the neighbor's brick wall. It's an oversize sardine can, but he gets it to himself, at least.

Which is perhaps why no one complained when the 21-year-old, who raps under the moniker G. Riot, parlayed Room 141 into the sole recording space for his debut full-length album, "Out the Bag," which he unveiled April 14 and can be streamed at www.myspace.com/youngyetready. Nearly half a year ago, he planted a microphone between his bed and desk, assembled a small team of musical peers, including local producer Eti Enyong, and, in a matter of months churned out a 10-track record that sounds as pristine as if he paid top dollar for studio time.

"It really wasn't that different, in the grand scheme of things," he said, having recently used on-campus studio space to record tracks for a mixtape. The modest size of his room even helped keep his vocal reverb in check, he says. "I like being in my room more," he adds. "That's where everything is made - everything feels fresh here."

Sow, who is studying business administration, makes the process sound easy: He made beats using digital audio workstation Fruity Loops, penned lyrics during classes, then went to work. "We put the mike in the middle of the room and basically recorded six songs a day. It was crazy."

From there, Enyong, 22, mixed the tracks into their final state in the same room.

That Sow could almost single-handedly create a glistening, radio-ready album in the privacy of his own dorm testifies to his artistry, and the music industry's character arc.

The advent of digital technology and accessibility of high-quality equipment means more albums are being produced, at least in part, in modest facilities such as artists' homes, says Daniel Thompson, assistant chair of the music production and engineering program at Berklee College of Music. "A dorm setting presents a number of interesting [acoustic] challenges," he acknowledges, "and so it's probably slightly more unique to produce and record in a dorm room alone."

Sow's homegrown approach allowed a degree of artistic autonomy that would probably be impossible with a major record label, Thompson says. Aside from a couple of vocal collaborators and Enyong, Sow takes responsibility for every detail. He mined for samples, made the beats, penned the lyrics, and, like the perfectionist he is, rapped and re-rapped relentlessly.

One disadvantage for uber-indie artists, however, is the loss of additional in-studio ears that could help shape tracks to their fullest potential, Thompson says.

For "Out the Bag" (Sow will create physical CDs on request), he culled sample tracks from the realms of psych rock, Arabian pop, Motown, and ambient easy-listening, to name a few. And barring a couple of freestyles, Sow's cuts find their niche in the hip-pop stable, with infectiously manipulated samples, catchy hooks, and Sow's swagger, equal parts Kanye West and Lupe Fiasco.

He ranks the Chicago luminaries among his major influences, along with Jay-Z, Eminem, and Mos Def. But when he jokes about one influence - "the Roots, the Roots, the Roots" - it's pure innuendo. Just like his process, his content - and his persona - are proudly homegrown.

Born in Ivory Coast, Sow moved to Providence with his parents in 1993 and continues to pay homage to his West African heritage. His stage name is a manipulation of the word "griot."

"They were a West African tribe, and they're basically known as the pioneers of hip-hop because they would narrate family stories - histories - and orally keep the traditions alive of their families and their ancestors," he said. "You got to get to the root-root of everything."