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Beyonce's '1+1' video premieres, hair-flinging abounds

Posted by Mawuse Ziegbe  August 26, 2011 01:32 PM
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Beyonce's new visual for "1+1" is as straightforward as the passionate power ballad itself, with the pop supernova's sultry sex appeal souped up to a maximum.

The video begins with a glistening B sporting delicately tousled blond locks and crooning directly to the camera. As the clip progresses, the diva gives us bedroom eyes under a cascade of artificially produced rain and vamps it up in slow motion as those flaxen tresses blow in the artificially produced wind.

Beyonce is alone for most of the video, save for a few frames of a sensuously choreographed exchange with a beefy, shirtless model. But it's abundantly clear that the clip is all about experiencing B in an intimate setting, reveling in all of her red-hot sexy glory. The hip-swiveling, dancefloor-ready moves have been replaced by scenes of the songstress tracing a melting ice cube along her face and gently caressing her curves in a leopard two piece.

The video reaches its epic apex when B borrows the kaleidoscope effect from her sometimes partner-in-fierce Lady Gaga's "Born This Way" clip for a collage of shots of the superstar posing majestically with a billowing scarf, releasing plumes of snow-white smoke from her lips, writhing in a flower-blanketed bath and flipping her hair with the sweat-soaked abandon of an '80s hair-metal god.

Ultimately, the clip shows the diva doesn't need the elaborate costumes, club-anthem rhythms and booty-quivering grooves to bring the heat. But a lustrous, fling-ready mane is always handy.



tags 1+1, Beyonce
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About sound effects Music news and reviews from The Boston Globe.
Sarah Rodman is a staff music critic for the Boston Globe.
James Reed is a staff music critic for the Boston Globe.
Jonathan Perry is the Globe's Scene & Heard columnist, covering local music.
Michael Brodeur is the assistant arts editor for the Boston Globe, covering pop music, TV, and nightlife.
Julian Benbow is a staff writer at the Boston Globe, covering sports and music.
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