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Adam 12 can't stand the Super Bowl; will be live-blogging the Super Bowl

Posted by Adam 12  January 31, 2013 11:19 AM
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Hey, it's Adam 12. Allow me to don my Andy Rooney pants for a moment here and admit to something:

I can't stand the Super Bowl.

First of all, I'm not a football fan. Not that it matters, because the Super Bowl isn't about football. The Super Bowl is about the spectacle surrounding the championship football game at the center of it all.

And what does that spectacle consist of? Well, for starters, a Halftime Show that's been hit-or-miss since U2 performed over a decade ago. Of course, we're looking to fix that this year.

And let's not forget the commercials, aka the REAL reason most folks watch the Super Bowl. It's 2013, people. We have technology that makes it possible to never, ever watch commercials. Yet we're volunteering to do just that.

Look, I get it. Super Bowl spots can achieve a level of high art. And their entertainment value sometimes eclipses what's happening on the field. And I understand completely that, as a 15-year broadcasting vet and COMMERCIAL Production Director who basically makes his living off of advertising dollars, I am an ENORMOUS hypocrite. But I just can't shake the feeling that the spectacle of the Super Bowl has grown too grotesque proportions.

So, naturally, when Boston.com's Chris Rattey asked me to take part in this Sunday's Brand Bowl and live-blog my thoughts, I jumped at the chance (read: I was dragged kicking and screaming into the fold).

I'll be on my best behavior on Sunday night, I promise (promises were meant to be broken, as the saying goes). Follow my live-blog here, and make sure you follow RadioBDC on Twitter, too. And GO PATRIOTS! Oh, wait. That's right, they lost to the Ravens. And haven't won a Super Bowl in almost a decade, despite getting there twice. But hey, "In Bill We Trust," right?

AndyRooney.jpg

This blog is not written or edited by Boston.com or the Boston Globe.
The author is solely responsible for the content.
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Adam 12
Not only is Adam 12 Boston.com Radio's Production Director, he also hosts afternoons. 12 is a longtime fixture on the Boston scene, and when he's not out and about in the city, he's trekking around New England with his kids.
Julie Kramer
Julie enters the building every day with a big smile and trough of freshly brewed coffee. She’s Boston.com Radio’s Music Director and mid-day hostess, and will deliver Lunch At Your Desk every day from noon to 1 PM.
Henry Santoro
Henry‘s always on the lookout for news. He’s Boston.com Radio’s News Director and Morning Presenter. He’s also a music and art collector, and is a world-class cook with over 5,000 cookbooks in his library.
Paul Driscoll
Paul Driscoll is Boston.com Radio’s Program Director who has the best ears in the business. Paul gets dozens of phone calls and visits a day, from bands and record labels looking to get their music played. Some even leave an apple on is desk.
Steph Mangan
Steph Mangan hosts Grrl Power and LocalBDC. When she's not at the studio, she is constantly on the look out for up-and-coming local bands and attending shows at Boston's many venues. She is an avid enthusiast of burritos and denim jackets.
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