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Globe Editorial

Lorax: Green names and sham

February 3, 2010

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Dr. Seuss, the late children's author who grew up in Springfield, created the character of the Lorax, who "speaks for trees," as a counter to the excesses of industrialization. A Marlborough company has now appropriated the name for its coal facility, intending to put a green gloss on a dirty business. The company should change its name, as Seuss' heirs are demanding. (Full article: 218 words)

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