THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING
Globe Editorial

Friendster: Goodbye, featured friends

April 29, 2011

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The Red Sox were suffering from an 85-year drought, George W. Bush enjoyed sky-high approval ratings, and millions of people were flocking to a new phenomenon: a social-networking website. The year was 2003, and the site was Friendster. But over time, the former trailblazer was overtaken by Facebook, and users deserted by the millions. The tattered remnants of Friendster were sold to a Malaysian company, which announced this week that Friendster will relaunch as an entertainment site — and will delete all user information. All those pictures, testimonials, and featured friends will be lost to history.

As people move their personal lives online, memories that once ended up in scrapbooks or taped to the fridge are now in the custody of companies that might disappear tomorrow — or at least radically reinvent themselves. To its credit, Friendster has given users, many of whom haven’t logged in for years, time to retrieve old material. Former users may assume they’ve already moved any information they care about. But we don’t always know what we’ll miss. By the time former Friendster users discover their nostalgia for, say, the Howard Dean campaign, those photos will have long vanished.

There’s a real privacy threat when embarrassing information lingers forever online, and users need to be able to delete their data. But by the same token, information entrusted to the cloud shouldn’t just disappear. Both choices — to erase, and also to keep — must remain in the hands of users.