THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING
SOCIAL RESPONSIBILITY AND THE CORPORATION

Don't stop at volunteerism

June 9, 2009
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RE "A core value that helps the bottom line": Community volunteerism is one, but only one, component of the contemporary corporate responsibility agenda. Too often firms narrowly construe their social responsibility as community philanthropy to the exclusion of such issues as livable wages, climate change, and fair treatment of suppliers.

A comprehensive, enduring approach to corporate responsibility must include but reach well beyond community activities to embrace this broader social and environmental agenda.

This is the model pursued by true leadership organizations.

Allen L. White, Boston
The writer is director of Corporation 20/20.

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