THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING
HARVARD®

Protecting school's good name, one trademark at a time

The school zealously protects its trademarks. It hasn’t made a claim to its motto, “veritas,’’ Latin for truth. The school zealously protects its trademarks. It hasn’t made a claim to its motto, “veritas,’’ Latin for truth.
August 6, 2009

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RE “DEAR old ‘Hahvahd’ is much more than a name: It’s one of many trademarks Harvard zealously protects’’ (Page A1, Aug. 1): The Globe’s informative article portrays Harvard University’s continuous pursuit of obtaining exclusive rights to sayings such as “lessons learned,’’ among other adages, apparently in a thinly guised attempt to pocket money for nothing.

I am curious to know whether Harvard has its lawyers working on nabbing “Greed is good’’ as well.

Darryl Cauchon
Somersworth, N.H.

I WAS in Harvard Square last week to attend a short meeting. I suggest that Harvard must have a strong interest in a phrase not listed in your article about the school’s zealous protection of trademarks.

The school probably wants to trademark the phrase “no parking.’’

Ned Daly
Needham

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