Industry snapshot: Media jobs

Marketing, advertising, and public relations managers

Average salary: $123,020 (marketing); $120,220 (advertising); $117,800 (public relations)

Demand: Good. Growing global and domestic competition is spurring increased promotional activity, particularly for scientific, technology, and professional products and services. Competition is keen, however.

Qualifications: Public relations, communications, journalism, or English degree, plus broad experience and business courses; master's degree in business preferred.

(istockphoto.com)
Marketing, advertising, and public relations managers Average salary: $123,020 (marketing); $120,220 (advertising); $117,800 (public relations) Demand: Good. Growing global and domestic competition is spurring increased promotional activity, particularly for scientific, technology, and professional products and services. Competition is keen, however. Qualifications: Public relations, communications, journalism, or English degree, plus broad experience and business courses; master's degree in business preferred.