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As the recession took a big bite out of vacation budgets in recent years, campsites filled up quickly at Indianhead Resort in Plymouth. A family of four could pitch a tent, bike a trail, and go for a swim there — all for $25 per day.
Now that the economy is on the upswing, vacationers might be expected to ditch the s’more scene. But that’s not the case. “Nope, they’re sticking with it,” said Indianhead manager Irene Littlefield.
Participation in outdoor activities like camping continues to grow, according to industry data, even as the country hikes out of an economic valley that heightened interest in cheaper vacation and recreation alternatives. More Americans went camping last year, and early numbers suggest even more will head for the outdoors this summer.