All-consuming adolescence
Advertisers are aiming at an increasingly younger market, and the kids are buying in
Before she was even in high school, Miranda Zappala began to hear the siren song of Madison Avenue. And that ubiquitous youth-marketing tune -- whose lyrics consist of ''Buy, buy, buy" -- has only grown louder for Zappala and the rest of her generation. (Full article: 2126 words)
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