Hershey closing its online-gift unit
Hershey Co. said yesterday that it was closing its Hershey’s Gifts online service on July 31. After that, if customers want the nation’s second-largest candy maker’s products, they’ll have to visit local stores.
Hershey spokesman Kirk Saville said that the company was looking into other e-commerce options and declined to say how much revenue the online service was bringing in or if it was losing money.
The website sells an assortment of Hershey’s products in packaging for special occasions, such as graduations, birthdays, and weddings. Prices are as low as $10 and as high as $150, depending on the item.
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