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Reverse ring your friends
Source: PSFK
In a reverse of the current ringtone model, Emotive's new "Push Ringer" let's you push a ringtone of your choice to the receiving phone, so the caller, not the called person, sets the tone. "The chosen ring is transmitted to the recipient's handset and temporarily overrides the phone's pre-set ringer. The ringers can comprise audio, video, animations, avatars or flash files. Closing the loop, if the called person likes the ringtone, the service also enables him or her to instantly buy a copy of the ringtone for his or her own phone." Now this should be fun.
http://www.psfk.com/2007/04/ringers_for_you.html
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