Maura Welch writes The Boston Globe Business Filter, bringing you the innovation, tech and biz stories you don’t want to miss. Welch first worked with the Boston Globe from 1997-1999 as a regular columnist writing about technology and its intersection with life, the workplace, and the nascent Internet industry.
No stranger to how transforming practices and technologies shape the business landscape, Welch has worked in traditional, online and wireless publishing. She has been a writer, marketer, production manager and business developer in established and start-up environments.
Most recently she’s worked with Mobot helping ELLEgirl magazine and Warner Music Group make traditional ads interactive with mobile cameraphones. She helped Lycos launch a social networking site and worked with SkyGo to create some of the first wireless marketing campaigns for MTV, Chevy Trucks, Visa and Procter & Gamble. At CMGi/Parable Welch worked to distribute and market intellectual properties on the Web for companies ranging from the NFL and the WWF, to Ty Beanie Babies, Hasbro and Comedy Central. In 1994 she helped to launch Cybersmith, a first-of-its-kind Internet café chain. Welch began her career at Houghton Mifflin where she pioneered the use of electronic publishing technologies and online services.
Welch received a B.A. from Alfred University (Alfred, NY) in 1984. She enjoys life on the North Shore with her family.
Maura asks that you send her something she should be reading.






