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Logo changes: Brands get a new look

By Jesse Nunes, Boston.com Staff
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What do companies do when they feel a product is getting stale?

They give it a new look.

As the consumer world evolves, so do the brands and products out there as they search for the largest market share they can get.

Take a look at how some companies, design firms, and sports teams are using new logos to breathe new life into their brands, and share your thoughts on whether the changes work. Then, suggest any logo changes we may have missed.
What do companies do when they feel a product is getting stale? They give it a new look . As the consumer world evolves, so do the brands and products out there as they search for the largest market share they can get. Take a look at how some companies, design firms, and sports teams are using new logos to breathe new life into their brands, and share your thoughts on whether the changes work. Then, suggest any logo changes we may have missed .
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  • Story Companies look for attention-grabbing design, style
  • Discuss What other brands, stores, or products have recently undergone logo changes?
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