Local TV ads - 2010 'People's Choice Award'
TV ad by Conover Tuttle Pace for the Boston Red Sox
Description: "The theme of this campaign, which promoted a Red Sox minor league doubleheader at Fenway Park, was 'Have your kids meet our kids,' " a representative for the Conover creative team writes. "What made the shoot a bit of a challenge was that our original 'kid' got massive stage fright as soon as we rolled camera. Fortunately, the director's daughter Gracie was also on hand and she pinch hit. And as you can see, knocked it out of the park."