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RICHMOND — For the first time, federal regulators on Friday ordered four tobacco products pulled from US shelves that the company says it hasn’t sold in years.
The Food and Drug Administration told Jash International Inc. to stop selling Sutra-branded cigarettes called bidis under a 2009 law that gave the FDA authority to regulate tobacco.
Mitch Zeller, the director of the FDA’s Center for Tobacco Products said the company, after multiple opportunities, failed to give the agency adequate information to allow the products to remain on the market.
Despite the symbolic milestone, a company representative said it hasn’t sold the products being targeted by the FDA since around 2010 when flavored tobacco products were banned.