The medical school's rebranding will be accompanied by new signage and by a $1.5 million advertising campaign.
Tufts Medical changes name, strengthens university ties
The medical school's rebranding will be accompanied by new signage and by a $1.5 million advertising campaign.
Tufts-New England Medical Center in Boston will today unveil a new name, dropping "New England" and emphasizing the hospital's ties to Tufts University in Medford. (Full article: 763 words)
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