It’s not often you can say that the Hub is a cynosure of couture, but a new survey finds that Boston is fashion-forward in flannel.
A purveyor of flannel as well as rugged footwear and (hopefully not-so-rugged underwear), the Duluth Trading Co. recently compiled a list of the top 10 flannel cities in America.
Boston ranked second in this survey behind Seattle-Tacoma. (For flannel purposes, Seattle and Tacoma are seemingly regarded as twin cities).
“The best thing about being from Boston is being from Boston,” the Duluth Trading Co. survey says. “But the second best thing is braving nor’easters and rooting for the hometown team in your best flannel.”
(Hopefully, the Red Sox will keep playing long enough so that the Fenway faithful will have to bundle up in flannel and other cold-weather gear.)
San Francisco (which for survey purposes appears to have included Silicon Valley) ranked third on the flannel cities list.
Given that Seattle-Tacoma, Boston, and San Francisco are one, two, and three in in the Duluth Trading Co. survey, one might conclude that flannel now is as popular with geeks and innovative types as it is with lumberjacks and ice fishing buffs.
Chris Reidy can be reached at email@example.com.