KANSAS CITY, Mo. — Greeting card giant Hallmark said Thursday that it shouldn’t have changed the lyrics to ‘‘Deck the Halls’’ on a new holiday ornament that stirred a backlash from customers online.
The Kansas City, Mo.-based company has been defending itself after it began selling a miniaturized version of a tacky holiday sweater that changes the lyrics to the holiday carol. The ornament removes the word ‘‘gay’’ and emblazons the sweater with the phrase: ‘‘Don we now our FUN apparel!’’
Critics took to Twitter and Hallmark’s Facebook page, accusing the company of making a political statement by using the word ‘‘fun’’ to replace ‘‘gay.’’ Some Facebook commenters said they would never again buy Hallmark merchandise. Full story for BostonGlobe.com subscribers.