Business

That outdoor concert place in Mansfield has yet another name -- Xfinity

This is a summary. To read the whole story subscribe to BostonGlobe.com

Some of us remember when Mansfield outdoor amphitheater was called Great Woods. Now it’s been newly christened as the Xfinity Center, the fourth name in 27 years.

Now, stay with us here because this gets a bit confusing. Comcast in 2008 bought naming rights for the venue — then called the Tweeter Center after the now-bankrupt electronics chain—and immediately dubbed it the rather obvious Comcast Center. On Wednesday, Comcast and concert promoter Live Nation changed the name again, to the Xfinity Center, a nod to the company’s television and Internet business. Got it?

“We are excited to place the name Xfinity on one of the most-loved entertainment venues in New England,” said Steve Hackley, senior vice president of Comcast’s Greater Boston region.

Full story for BostonGlobe.com subscribers.

Get the full story with unlimited access to BostonGlobe.com.

Just 99 cents for four weeks.

Share