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Jordan's Furniture Red Sox promotion teaches reader a costly lesson

Posted by Mitch Lipka  March 19, 2012 07:00 AM

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Q. I spent $2,805.73 at Jordan’s Furniture during their heavily promoted “Monster Hit Bounceback,” where a Jordan’s sign was placed in Fenway Park. If a Red Sox player hit the ball on the sign, everyone who bought furniture at Jordan’s would get their money back and if nobody hit the sign, you’d get 20 percent of your total qualified purchases back as a credit toward a future purchase.

I received a coupon in the mail for $561.15. Awesome. The coupon expired on Feb. 29th. I realized this on March 4th. Not so awesome. I emailed Jordan’s ASAP to see if they had some flexibility. They replied within a day and reminded me that the coupon expired on Feb. 29th. Any chance you can make a few phone calls for me?

Brendan Lafferty, Taunton

A. Sadly, I struck out, which isn’t a surprise. But it should serve notice to others who have something of value that could expire.

It’s also pretty clear this isn’t the only case of money going down the drain. Stores can bank on a good number of consumers losing track of coupons like this one – even if they are potentially worth hundreds of dollars. Jordan’s spokeswoman Heather Copelas wouldn’t say what percentage of those who received the coupons didn’t redeem them.

“Our Monster Hit coupons were distributed via mail to customers at the end of the 2011 regular Red Sox season,” Copelas said. “Each coupon clearly stated terms and conditions, including expiration date. Customers had the opportunity to use their 20 percent rebate from October 2011 through Feb. 29, 2012 – a five month time frame.

“It is unfortunate that Mr. Lafferty did not have an opportunity to redeem his coupon. We hope that he understands that Jordan’s, in fairness to all of our customers, is obligated to abide by terms and conditions of this promotion.”

The state Consumer Affairs office noted that since customers didn’t pay for the bonus – it was a prize promotion – the store could set the terms of expiration as long as it was upfront about it. It was.

“While I appreciate that they took the time to call (thanks to your help),” Lafferty said, “the expensive lesson is learned. Use those coupons/gift cards/credits quickly,”.

Well said.

This blog is not written or edited by Boston.com or the Boston Globe.
The author is solely responsible for the content.

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About the author

Mitch Lipka is one of America's leading consumer journalists and advocates. He is an expert in product safety, recalls, scams, and helping consumers get out of jams. He is a nationally known consumer columnist and runs TheConsumerChronicle.com. He lives in Worcester. You can find him on Facebook or reach him at ConsumerNews@Aol.com

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