The owner of SureShot Portraits, which authorities said ripped off more than 150 couples by charging them for wedding videos that were never provided, was ordered to pay more than $500,000, the state Attorney General's office said.
Jesse Clark of Charlton, who operated SureShot, was ordered to pay more than $136,000 in restitution and $370,000 in civil penalties and fees. He was also forbidden from being engaged in such work in Massachusetts. SureShot had a storefront operation in Shoppes at Blackstone Valley in Millbury.
"SureShot stole thousands of dollars from newlyweds during what should have been the happiest moment of their lives,” Attorney General Martha Coakley said. “We are pleased that this judgment orders restitution for the couples robbed of their priceless memories and permanently prevents the defendant from taking deposits from any consumer in Massachusetts again.”
Complaints began piling up against SureShot, which collected deposits or full payment from the couples but never delivered the videos. Some video footage was obtained by investigators and provided to some of the victims. Clark collected $800 to $2,000 for each video order, Coakley's office said.
Clark also operated the business under the names SureShot Videography, In Focus Studios, Magnolia Films, Wedding Filmology, and Wedding Avenue, and used the aliases John Francis, Jaie Hart, and Michael Collins.
It is not unusual for those planning weddings to become targets for unscrupulous vendors.
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Mitch Lipka is one of America's leading consumer journalists and advocates. He is an expert in product safety, recalls, scams, and helping consumers get out of jams. He is a nationally known consumer columnist and runs TheConsumerChronicle.com. He lives in Worcester. You can find him on Facebook or reach him at ConsumerNews@Aol.com