Business Filter

Baby name search optimization

Baby name search optimization Think that enrolling your baby in the best nursery school while it's still in utero is forward-thinking? Just wait. Some of today's parents are thinking even farther ahead. Nicholas Carr points to a "sign of the times." According to The Wall Street Journal, some expectant parents "are beginning to Google prospective baby names to ensure that their kids won't face too much competition in securing a high search rank." What's the perfect baby shower present for a soon-to-be newborn who has already been search-engine optimized? Buy the Web domain that matches their name. (JAMES F. KRAUS)

By Maura Welch

May 14, 2007

E-mail|
Reprints|

Text size – +

Think that enrolling your baby in the best nursery school while it’s still in utero is forward-thinking? Just wait. Some of today’s parents are thinking even farther ahead. Nicholas Carr points to a ‘‘sign of the times.’’ According to The Wall Street Journal, some expectant parents ‘‘are beginning to Google prospective baby names to ensure that their kids ... (Full article: 624 words)