AP IMPACT: China overtaking US as global trader


                     
              In this July 14, 2012 photo, a worker opens a portable silo bag to load into a truck to be transported for sale at a farm near Pergamino, Argentina. China is the leading buyer of Argentine soybeans, with most of the country's fertile land nowadays covered with the crop, its principal export. As Chinese ate more pork, fried chicken and hamburgers, increasing the demand for soybeans to make cooking oil and feed for pigs and cows, cattle ranchers in Latin America turned grazing land into fields of soy, a crop few in their region consume. (AP Photo/Natacha Pisarenko)
            
                  In this July 14, 2012 photo, a worker opens a portable silo bag to load into a truck to be transported for sale at a farm near Pergamino, Argentina. China is the leading buyer of Argentine soybeans, with most of the country's fertile land nowadays covered with the crop, its principal export. As Chinese ate more pork, fried chicken and hamburgers, increasing the demand for soybeans to make cooking oil and feed for pigs and cows, cattle ranchers in Latin America turned grazing land into fields of soy, a crop few in their region consume. (AP Photo/Natacha Pisarenko)
By JOE McDONALD and YOUKYUNG LEE
AP Business Writers /  December 4, 2012
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Page 3 of 4 --

The boom is having a profound effect on farming communities, said Grant Kimberley, whose family farm near Des Moines, Iowa, now grows 4,000 acres of soybeans, up from 3,500 eight years ago.

‘‘It’s provided more revenue for these farmers than they've ever seen in their lives,’’ said Kimberley, who is also director of market development at the Iowa Soybean Association. He said he sees more young people returning to the farm. ‘‘People can see there’s an opportunity to make nice livings for their families.’’

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It was the 2008 global crisis that showed the resilience of China’s exporters.

The recession set everyone back, but China less so than the U.S. or other major traders such as Germany. China does a bigger share of its trade with developing countries that suffered less and rebounded faster, while the United States sells to rich economies that are struggling. Chinese companies have boosted exports by 7 percent this year despite anemic global demand.

During the recession, Shin, the South Korean auto parts manufacturer, saw his sales fall 50 percent. He shut one of three production lines, and banks stopped lending him money.

But China’s auto market was powering ahead. So Shin hired an employee in China, and is now making plans for his first factory there. On a business trip to Germany, clients told him their Chinese factories would be larger than those at home.

Parents like Shin, who work at companies doing business with China, in turn fed enrollment growth at schools such as Teacher Ching, a Chinese-language kindergarten in Seoul.

Nancy Ching, the daughter of immigrants from Taiwan, opened the school with 15 students in 2004, the year after South Korea first moved from the U.S. column to the China column. Today she has 60.

‘‘Mothers who send their kids here believe our children’s generation is the China generation,’’ she said in Chinese-accented Korean. ‘‘In the future, without learning Chinese, one won’t be able to get a job.’’

China resumed its upward trajectory in the last two years. Even with key Western markets in a slump, exports are up 58 percent since 2009. Imports are up an even sharper 73 percent.

Rising incomes have driven demand for wine and other luxury goods, making China a lifeline for European and American vineyards when the global crisis battered traditional markets.

The Chinese have ‘‘helped Bordeaux a lot these past three years,’’ said Florence Cathiard, owner of Chateau Smith Haut Lafitte in the Pessac-Leognan area of France’s southwest, home of high-end Bordeaux wine.

France’s wine exports to China first surged in 2009, and by last year, China had surpassed the U.S. as a customer by volume. Americans still spend more, because they buy more expensive wines. But China is developing a taste for grand cru wine, the ‘‘great growths’’ that are considered exceptional and command higher prices.

Cathiard acknowledged that she was initially wary of China as a reliable market for her high-end wines. But the turning point for her came around 2008, when she was blown away by the number of people showing up for a master class by her chateau at a wine expo in Hong Kong.

China now accounts for 25 percent of Cathiard’s sales, making it her largest market.

The owners of Chateau Haut-Bailly, also in Pessac-Leognan, first traveled to China to test the waters in 2000, and it was too early.

‘‘At the time, they didn’t know what a cork or a corkscrew was,’’ said Veronique Sanders, the chateau’s general manager.

Chinese sophistication has since advanced rapidly, she said.

‘‘The difference with other emerging markets we've gone into in the past is the size of the country, which means it has an absolutely incredible potential.’’

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The next step in China’s trade evolution is to move beyond exporting TVs and lawn furniture to selling services and investing abroad.

The investment trend started with state-owned companies that bought stakes in foreign mines and oil fields. Smaller and private Chinese companies followed, acquiring foreign enterprises to gain a bigger foothold in overseas markets, more access to resources and better technology for their own development.

China is now pushing into construction and engineering, where U.S. and European companies have long dominated.

In Algeria, Chinese state-owned companies pushed aside established French and German rivals to win contracts to build a $12 billion cross-country highway and the $1.3 billion Great Mosque of Algeria. The Chinese have also built highways, dams and other projects in developing countries and are starting to win contracts in the U.S. and Europe.Continued...