There’s real money to be made in virtual computing--the use of software to dramatically multiply the workload that can be handled by a single computer. Westborough-based SimpliVity Inc. is taking the idea further. It aims to save customers money and time by virtualizing not just server computers, but entire data centers.

“We reduce your overall cost by three times,” said SimpliVity chief executive Doron Kempel. “If that is important to you, that’s one reason to buy the technology.”

SimpliVity is finding its unusual product, OmniCube, winning converts. The company will announce Monday it has signed on five new customers for its flagship product--a high-powered computer server stuffed with proprietary software that is designed to replace a stack of separate components in a computer enterprise. Full story for BostonGlobe.com subscribers.

Hiawatha Bray can be reached at bray@globe.com.

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