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Google uses billboards to attract new clients

Campaign targets Mass. Pike drivers

Each weekday this month, a new message will go up on a billboard in Allston promoting Google Apps. Company executives hope this will help attract new corporate customers. Each weekday this month, a new message will go up on a billboard in Allston promoting Google Apps. Company executives hope this will help attract new corporate customers. (Google)
By Hiawatha Bray
Globe Staff / August 4, 2009

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In its increasingly ferocious war with Microsoft Corp. , the search engine giant Google Inc. has opened a new front: Allston. (Full article: 580 words)

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