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Hulu reportedly talking to at least five bidders

Bloomberg News / September 3, 2011

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NEW YORK - Hulu LLC, the video website put up for sale by its media company owners, has received as many as five first-round bids, including one from Dish Network Corp., a person with knowledge of the situation said.

Each offer included terms for programming rights, said the person, who sought anonymity because the talks are private.

Hulu’s owners, Walt Disney Co., News Corp., Comcast Corp., and Providence Equity Partners Inc., will grant a successful buyer five years of rights to TV shows, including two years of exclusivity, people said on July 19.

Google Inc., Yahoo Inc., and Amazon.com Inc. were preparing offers for Los Angeles-based Hulu ahead of last weekend’s deadline, a person said earlier.

Hulu and Dish declined to comment.

Bids were expected to range from $500 million to $2 billion, The Wall Street Journal reported Aug. 22.

On Sept. 1, Hulu began offering its online TV service in Japan.