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EBay launches foray into TV commerce

Making it easier to buy items shown on TV has been discussed, but success has proved elusive. EBay hopes to change that. Making it easier to buy items shown on TV has been discussed, but success has proved elusive. EBay hopes to change that. (jerome favre/bloomberg news)
By Danielle Kucera
Bloomberg News / November 27, 2011
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Steve Yankovich is engrossed in a televised hockey game between the Chicago Blackhawks and the Vancouver Canucks. Though he’s a hockey zealot, he cares less about the score than the attire of Ryan Kesler, a Canuck center.

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