RadioBDC Logo
Giants | Bear Hands Listen Live
THIS STORY HAS BEEN FORMATTED FOR EASY PRINTING

Cyber Monday strikes a chord

Online retailers find special sales make a difference

It won’t be clear how well retailers fared on Cyber Monday until today. Last year, sales on the day topped $1 billion. It won’t be clear how well retailers fared on Cyber Monday until today. Last year, sales on the day topped $1 billion. (Stan Honda/afp/getty images)
By Claire Cain Miller
New York Times / November 29, 2011
Text size +
  • E-mail
  • E-mail this article

    Invalid E-mail address
    Invalid E-mail address

    Sending your article

    Your article has been sent.

Cyber Monday might have started as a made-up occasion to give underdog e-commerce sites jealous of Black Friday a day of their own, but it has become an undeniably real thing - surprising even the people who invented it. Last year, for the first time, the Monday after Thanksgiving was the biggest online shopping day of the year by sales, and the first day ever that online spending passed $1 billion, according to comScore, a research company that measures Web use. This year, with a record-breaking Black Friday - shoppers spent $816 million online, 26 percent more than last year, in addition to spending more offline - online retailers are gearing up for Monday to once again be their best of the season.

For more from BostonGlobe.com, sign up or log in below

To continue, please sign up or log in to BostonGlobe.com

Access the full articles and quality reporting of The Boston Globe at BostonGlobe.com

Sign up

Unlimited Access to BostonGlobe.com for 4 weeks for only 99¢.

Are you a Boston Globe home delivery subscriber?

Get FREE access as part of your print subscription.

BostonGlobe.com subscriber

Click to continue reading this article or to log in to BostonGlobe.com.
  • E-mail
  • E-mail this article

    Invalid E-mail address
    Invalid E-mail address

    Sending your article

    Your article has been sent.