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Good news from the HR office: Digital media and marketing gigs may be more plentiful in 2010

Posted by Scott Kirsner  December 17, 2009 07:21 AM

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The results of a new hiring survey are being released this week, painting a fairly rosy picture for jobs in digital media, online marketing, and technology for 2010.

The Massachusetts Innovation & Technology Exchange surveyed its 250 corporate members in October about their hiring plans for next year. (The response rate was 22 percent.) 

Keeping in mind that hiring surveys are often optimistic (the result of execs who'd like to hire, but may not actually do so because of market realities), here are a few interesting data points from the MITX survey:

- Respondents expect to hire on average six new people per company. (One company, Boston-based CSN Stores, said it plans to hire 50+ new employees.)

- The skill sets respondents plan to hire for? Web development, creative, marketing, account services, design, and IT top the list.

- 95 percent of respondents will be hiring for jobs that require a BA/BS; 81 percent are looking for folks with more advanced degrees; 77 percent will be hiring both.

- 81 percent of respondents offer internships; 76 percent of them are paid.

- Most popular ways to find candidates? Colleagues/networking, internships, Craigslist, word-of-mouth, and jobs boards.

- 61 percent say the economy is affecting their hiring decisions, versus 71 percent in last year's survey.

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Scott Kirsner was part of the team that launched Boston.com in 1995, and has been writing a column for the Globe since 2000. His work has also appeared in Wired, Fast Company, The New York Times, BusinessWeek, Newsweek, and Variety. Scott is also the author of the books "Fans, Friends & Followers" and "Inventing the Movies," was the editor of "The Convergence Guide: Life Sciences in New England," and was a contributor to "The Good City: Writers Explore 21st Century Boston." Scott also helps organize several local events on entrepreneurship, including the Nantucket Conference and Future Forward. Here's some background on how Scott decides what to cover, and how to pitch him a story idea.

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