Chico's will use ATG tech

Art Technology Group Inc. said today that the apparel brand Chico's will use its e-commerce platform to re-launch Chico's Web storefronts.

Art Technology of Cambridge said its e-commerce suite will further accelerate Chico's online business channel and create personalized experiences for customers while enabling sophisticated merchandising campaigns.

Chico's is a brand of Chico's FAS Inc., a Florida retailer that owns and operates stores throughout the United States.

Art Technology "has a strong record for delivering software that drives high quality online shopping experiences," Stephen Carvelli, director of e-commerce for Chico's FAS Inc., said in a statement.
(By Chris Reidy, Globe staff)