Dunkin' names a brand marketing officer

Dunkin’ Donuts has appointed Frances Allen as brand marketing officer.

The title is new at Canton company. Many of Allen’s marketing duties were previously the responsibility of John Gilbert, who as vice president of marketing played a role in the "America runs on Dunkin’" ad campaign.

In January, TJX Cos., of Framingham, named Gilbert executive vice president and chief marketing officer.

Allen joins Dunkin’ from Sony Ericsson Mobile Communications, where she was vice president of marketing.
(By Chris Reidy, Globe staff)