Insurer to expand sales force

Liberty Mutual Group plans to enlarge its statewide sales force by 50 percent as Massachusetts prepares to introduce auto insurance competition for the first time in 30 years.

To help add 30 new Massachusetts sales representatives, Liberty Mutual, of Boston, has scheduled an all-day recruitment event at Gillette Stadium on Nov. 16.

On Nov. 19, insurers are scheduled to file their rate plans for next year for customers who start renewing their policies after April 1.

State Insurance Commissioner Nonnie S. Burnes has said she expects companies to offer new products at different prices when they unveil their plans Nov. 19.

Currently, 61 Liberty Mutual sales representatives offer auto, home, and life insurance products from 13 Massachusetts offices, the company said.
(By Chris Reidy, Globe staff)