Dunkin' Donuts teams up with Fenway Sports Group
April 14, 2008 08:50 AM
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Fenway Sports Group, a Boston-based sports and entertainment marketing firm, said today it will develop sports marketing programs for Dunkin' Donuts, the Canton coffee-and-baked-goods chain that is embarked on major expansion.
Fenway Sports Group is a wholly owned subsidiary of New England Sports Ventures, which also owns the Boston Red Sox and Fenway Park.
The New York Times Co., parent of The Boston Globe, owns a minority stake in the Red Sox.
(By Chris Reidy, Globe staff)







