Papelbon pitches Dunkin' Donuts

Dunkin' Donuts said today that Red Sox pitcher Jonathan Papelbon will be featured in a TV commercial that high-lights a promotion called "Red Sox Win, You Win."

The day after every Red Sox victory between now through June 24, customers will receive a free 16-ounce Iced Coffee or Iced Tea with any Oven-Toasted Flatbread Sandwich or Personal Pizza purchased after 11 a.m. at participating stores in much of New England, the Canton-based chain said.

The Papelbon TV commercial was created by Dunkin's ad agency, Hill Holliday of Boston.

Separately, Dunkin' Donuts said it will offer customers free doughnuts on Tax Day April 15.

There is a catch: Customers must purchase a cup of hot coffee at participating Dunkin' stores to qualify for the complimentary sinker, the chain said.

With a strong presence in the Northeast, Dunkin' Donuts is mounting an aggressive expansion plan to increase its national footprint.
(By Chris Reidy, Globe staff)