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From the Boston Globe Business Team

Myvu ships new video eyewear lines

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May 20, 2008 10:32 AM

myvumodel.jpg Myvu Corp. said some new models of its "video eyewear" will soon be commercially available.

According to the Westwood company, it specializes in optical systems that transform portable media players into "hands-free, full-screen private viewing experiences;" the company said it offers "the thinnest, lightest, and most durable video eyewear available."

The new products are Myvu Crystal, a premium model with a suggested price of about $300, and Myvu Shades, with a suggested price of about $200, the company said.

(At left is a photo from Myvu's website that features a model showing off one of the company's video eyewear products.)

"The introduction of Myvu into the market in 2006 created a brand new consumer electronics category for the masses -- video eyewear," Kip Kokinakis, Myvu president and chief executive, said in a statement. "Crystal and Shades represent a leap forward in form and technology, providing the highest resolution quality with a sleek design that transcends age and gender barriers."

Kokinakis added in his statement: "The market for mobile content is exploding, yet the small screen dilemma remains. Myvu Crystal and Shades solve this problem by offering a lightweight portable media viewer that lets consumers watch their favorite videos anywhere on Myvu's vivid virtual and full-sized screen."
(By Chris Reidy, Globe staff)

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