Quattro Wireless launches mobile news websites

Quattro Wireless of Waltham said today it has launched 19 mobile websites for Cox Newspapers Inc.

The new mobile websites cover regions from Texas to Ohio and Florida and offer visitors access to breaking local and national news and "Quick Search" features for accessing local restaurants, events, music, and movie listings, Quattro Wireless said.

(At right is a front page from the Cox newspaper in Austin, Texas. It is one of the Cox papers that Quattro Wireless will be launching a mobile website for.)

According to the company, the sites represent a way for advertisers to reach a local and targeted audience on a mobile device, and by using the Quattro Wireless Ad Platform, Cox Newspaper publishers now have additional inventory to offer advertisers interested in reaching a audiences in local markets.

In addition to Cox Newspapers, Quattro powers and sells mobile advertising for a number of news sites, including Boston.com.
(By Chris Reidy, Globe staff)