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From the Boston Globe Business Team

Bruschi is back in new Papa Gino's ads

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July 22, 2008 09:52 AM

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Papa Gino's Holdings Corp. said today that its namesake pizza chain will again tap New England Patriots linebacker Tedy Bruschi to kick off its “Papa Time” ad campaign.

Papaginologo722.jpgThe campaign, created by Boston ad shop Connelly & Partners, reminds guests that there are many occasions when Papa Gino’s can make their lives easier by being the answer to their next meal decision, and the campaign suggests that “Papa Time” can be anytime you need a quality, convenient meal to satisfy you or your family, said Papa Gino's, which is headquartered in Dedham.

In addition to the new ads, Papa Gino’s said it will launch the online “Papa Time Sweepstakes,” which will offer weekly chances to win free pizza for a year and will also include instant food prizes.
(By Chris Reidy, Globe staff)

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