Ben & Jerry's honors athlete with ice cream flavor

November 20, 2009 10:54 AM E-mail| |Comments ()| Text size +

Ben & Jerry’s, the Vermont ice cream brand, said it has created its first flavor to honor an athlete.

New%20Picture%20%2812%29.jpgThe athlete is Vermont native and snowboarder Hannah Teter, and her flavor is Maple Blondie, which is described as maple ice cream with blonde brownie pieces and a maple caramel swirl.

A portion of the proceeds from Maple Blondie sales will benefit Hannah’s Gold, Teter’s charity that funds various projects in Africa, said a Ben & Jerry's press release.

The release added, "Maple Blondie will be available in Scoop Shops nationwide starting late November and in pints on grocery store shelves mid-December."

The press release included a statement from Walt Freese, Ben & Jerry's chief euphoria officer.

"We couldn't think of a better athlete or humanitarian to honor with a flavor this year," Freese said.

The image that accompanies this post was included with Ben & Jerry's press release.

Ben & Jerry's is owned by Unilever, the Anglo-Dutch food and consumer-products giant.

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