MooBella sees airports as ideal ice cream venue
MooBella Inc. said it has just installed one of its ice-cream making machines at the Manchester-Boston Regional Airport in New Hampshire.
The Taunton-based company also publicly disclosed that its machines have been "quietly" operating at Logan International Airport for the last few months. The machines are cranking out product at at the Back Bay and Lean & Green cafes, both in Terminal C, the company said.
According to MooBella, its machines use a "patented fresh-churn technology" to mix ingredients in a roughly 40-second process that results in 96 different combinations of ice cream and mix-ins.
In the view of MooBella president and chief executive Bruce Ginsberg, airports are an ideal venue for the company's ice cream.
“I spend a lot of time in airports, and it’s clear to me that air travelers have become more and more demanding," Ginsberg said in a statement. "They don’t want pre-packaged products; they want fresh foods made from quality ingredients. And they want them fast. Without a doubt, MooBella fits the bill.”