Arnold is Ad Age comeback agency of the year
Boston-based Arnold lost a string of clients in 2009, including GlaxoSmithKline, RadioShack, Choice Hotels, and Citizens Bank, Ad Age noted in its report.
But Arnold managed to turn things around. Early in 2010, Andrew Benett was appointed Arnold's new chief executive. According to Ad Age, Arnold brought in some $700 million in fresh billings last year. New clients include Hershey’s Kit Kat candy bar, the CVS pharmacy chain, and New Balance Athletic Shoe Inc.