Genuine Interactive helps produce MFA video
Genuine Interactive, a Boston-based new media firm, said it has collaborated with the Museum of Fine Arts, Boston, in producing a video on a museum exhibition titled "Chihuly: Through the Looking Glass."
According to the MFA's website, "Dale Chihuly has revolutionized the art of blown glass, moving it into the realm of large-scale sculpture."
Aside from the Chihuly video, which is available on the museum's website, Genuine Interactive noted that it has worked with the MFA for over a year and it has generated web content for the museum’s Art of the Americas Wing and its multimedia handheld guide.
A press release from the firm included a statement from Kim French, deputy director of communications at the MFA.
“The Chihuly exhibitions page on the website serves as a useful tool, helping visitors plan their visit to the exhibition, then after they have seen it, there are additional opportunities to learn even more about it,” French said. “Genuine Interactive has greatly helped us fulfill the Museum’s mission—to make the art accessible.”