Comcast’s Upware aims to help small businesses buy cloud-based services

Comcast Corp. said Wednesday that it is unveiling a software marketplace called Upware that is designed to help make it easier for small and mid-size businesses to find cloud-based storage, data backup, security, and Web collaboration services.

At Upware, business customers can buy services through one integrated Web portal from such vendors as Carbonite Inc., a Boston-based data back-up firm; Mozy, a data back-up business of EMC Corp. of Hopkinton; and Microsoft Corp., Comcast said.

By using Upware, small and mid-size businesses can simplify their information technology systems, control costs, and increase productivity, Comcast said.

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“We know small business owners and we know what tools they need to grow their businesses,” Kevin O’Toole, a Comcast senior vice president, said in a statement. “Upware simplifies what can be a complex world of choices when evaluating cloud-based services.”