TV spots from Boston ad agency Arnold Worldwide pitch Tyson Foods products
One TV spot is for Tyson Crispy Chicken Strips and is titled, “What Everyone Wants.”
“Many moms believe that mealtime is full of compromises because sometimes what everyone else wants is different from what they want,” Arnold said in a release. “This truth was the inspiration for the spot, which positions the Crispy Strips as a meal that the entire family can agree on. Arnold used a playful, lighthearted tone and relatable situations to show how Tyson Crispy Chicken Strips, with 100 percent all-natural ingredients and high in protein, are an ideal mealtime solution.”
Another TV ad talks up Tyson Any’tizers Snacks. Its title is the “Host Who Knows.”
Other Arnold clients include Jack Daniel’s, Volvo, and Progressive Insurance.Chris Reidy can be reached at firstname.lastname@example.org.