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Jeep 'Call of Duty' Wrangler is the real money-making game

Posted by Bill Griffith  September 23, 2011 05:40 PM

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Jeep-MW3-Special-Edition.jpg

(All photos: Chrysler)

Forgive me, gamers, because I just didn’t understand all the fuss about this “Call of Duty” special edition Jeep Wrangler.

I had no idea that somewhere around 70 million copies of this game have been sold and that the Nov. 8 release date for “Call of Duty: MW3” (Modern Warfare 3) is to gamers what the anticipated Apple iPhone 5 release will be to smartphone lovers.

Nor did I have any idea that there was a pre-release weekend event in Los Angeles this month ($150 a ticket) with thousands in attendance. It was interesting, though, to see that entertainment featured the Dropkick Murphys in a warm-up for their Sept. 7 and 8 Fenway Park gigs.

So now it makes sense that Jeep will have a limited-edition Jeep Wrangler Call of Duty MW3 Special Edition in showrooms in November. As a follow-up to last fall's Call of Duty: Black Ops edition, this special Wrangler is also included in the game action. It looks the part with 32-inch wheels, a silver-and-black theme, and "Call of Duty" graphics on the front fenders and spare tire cover.

It also has a winch-ready front bumper, a special rear bumper, rock rails, tail-lamp guards, and a fuel-filler door, all inspired by the game. Dealers can add the actual winch, a two-inch lift kit, and Jeep classic five-spoke wheels.

Jeep-MW3-Special-Edition-rear.jpg

For the interior, the seats have model-specific black seats with accent stitching and "Call of Duty" logos, unique gauge graphics, a dashboard plaque, special grab handle, and accent stitching on the arm rests, console, and steering wheel, plus special mats.

Wow. Sounds like a money-making game here.

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Clifford Atiyeh is an automotive writer and car enthusiast . He has spent his entire life driving cars he doesn't own.
In the garage: 1995 21-speed Iron Horse, 2002 Jeep Wrangler X (by association)
Bill Griffith is a veteran Boston Globe reporter, having reviewed cars for more than 10 years and serving as assistant sports editor for 25 years. He was also the paper's sports media columnist.
In the garage: 2006 Subaru Baja
AAA's Car Doctor, John Paul John Paul is public affairs manager for AAA Southern New England, a certified mechanic, and a Globe columnist. He hosts a weekly radio show on WROL.
In the garage: Hyundai Sante Fe, Chrysler PT Cruiser convertible
Craig Fitzgerald has been writing about cars, motorcycles, and the automotive industry since 1999. He is the former editor of Hemmings Sports & Exotic Car.
In the garage: 1968 Buick Riviera, 1996 Buick Roadmaster, 1974 Honda CB450
Keith Griffin is president of the New England Motor Press Association and edits the used car section on About.com. He also writes for the Hartford Business Journal and various weekly newspapers in Connecticut.
In the garage: Mazda 5, Dodge Neon
George Kennedy is a senior writer for WheelsTV in Acton, which produces video reviews for Yahoo, MSN, and other auto websites.
In the garage: Lifted 1999 Jeep Cherokee
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