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MBTA realizes an untapped revenue stream

Posted by Garrett Quinn, Less is More  June 27, 2012 09:20 AM

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If the MBTA were privately owned you can bet that the sponsorship of stations and transit lines would have happened a long time ago. It's about time that the T is finally getting serious about monetizing this untapped revenue stream. Advertising at stations and on vehicles appears to be maxed out leaving little room for expansion of traditional advertising so this is a creative way of ringing more money out of ads. The revenue will help the struggling agency but it won't even make a dent in the MBTA's backbreaking debt, particularly if the expected showdown on Beacon Hill next year leads to just more kicking of the can down the tunnel.

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About the author

Garrett Quinn began writing for newspapers at age 17 with CNC in his native South Shore. He has been published in BlueMassGroup, RedMassGroup, Pioneer Investigates, and Wonkette. He is a More »

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