I think a coach should be a hard a*s. Its not ballet its football. These guys get paid millions and need to do what their told. I bet bill b swears and even if he didnt I bet Dungy wouldnt hire him either. My kids coach in HS cussed and I accept that as part of coaching. He sure gets swore at in the 101st airborne, no one whines about that. Dungy needs to stf*u and preach in his church.